Functional F&B Playbook: How to Transform Foods & Beverages into Functional Powerhouses

Discover how to deliver the functionality and delicious taste your food and beverage consumers are looking for with the expertise of Edlong’s specialists.

functional food and beverage playbook

Today’s consumers are more nutrition-savvy than ever before. According to a recent survey, 75% of respondents said they were willing to pay more for food and beverage products that could offer “health benefits such as digestive health and immunity.” However, the one thing consumers aren’t willing to sacrifice is taste. Food manufacturers need to strike the perfect balance of nutrition and taste to create successful functional foods and beverages. To achieve this, having a functional food and beverage playbook can be an invaluable resource.

This playbook examines the role functional foods and beverages play for today’s consumers with analysis from our experts:

Discover with our Functional F&B Playbook:

  • The intersection of nutrition, wellness, and taste
  • Questions food manufacturers should be asking during product development
  • Creating a winning flavor profile
  • Finding the right approach for achieving flavor success
  • And more!

This Playbook explores the rise of functional foods and beverages among all generations while offering solutions and best practices for brands hoping to streamline and capitalize on the current functional food and beverage trends.

Contact our global team of R&D experts to get more info on how Edlong can help you in your next development project.

*Made in collaboration with Food Dive

Give your food and beverage consumers what they are looking for in their everyday snacking habits and register today to be a part of the Flavors for Snack Success series powered by Edlong. In here you can find access to our Functional Snack Trend Infographic, Demo Tastings, Articles and more!

functional food and beverage  - flavors for Snack Success™

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